{"product_id":"kerastase-styling-l-incroyable-blow-dry","title":"Styling L'Incroyable Blow Dry","description":"\u003cp\u003eTreat your hair to the benefits of \u003cstrong\u003eKérastase's Styling L'Incroyable Blow Dry\u003c\/strong\u003e; a reworkable lotion that allows you to create flexible, touchable styles and a perfect blowdry with ease.\u003c\/p\u003e\u003cp\u003eFortified with innovative SRS® technology, its unique formula utilises heat-sensitive Micro-Beeswaxes that melt when heated to enhance shape, and form a strong bond between hair fibres when cool for a long-lasting finish without stiffness. The lotion reactivates at 150°C and can be moulded without reapplying for versatile styling. Elastic Polymers enhance flexibility and provide frizz protection for up to 96 hours.\u003c\/p\u003e\u003cp\u003eApply onto damp, towel dried hair before proceeding to blowdry\/heat style.\u003c\/p\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":53416431452497,"sku":"11258166","price":14.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/7539\/2081\/files\/images_cd917a66-13bc-4946-b7ca-519f5eb25fa9.jpg?v=1774961636","url":"https:\/\/blushandbeauty.shop\/products\/kerastase-styling-l-incroyable-blow-dry","provider":"Blush and Beauty","version":"1.0","type":"link"}